avant garde media featured project:

corona extra X bad bunny

Avant Garde media joins corona on the bad bunny x100pre "estereo beach" tour

Featured project

Corona Extra announces the return of the Corona "Estéreo Beach" tour with GRAMMY award winning, latin rapper-songwriter, Bad Bunny, whose crossover hits are major part of top playlists everywhere.  The Corona Estéreo Beach tour will travel with Bad Bunny to 20 cities including Newark, Atlanta, Las Vegas, and Houston. Fans will have a chance to win tickets and possibly even meet the Latin music's "King of Trap" at any of the tour stops.

Avant garde media was asked to join the tour to document not only corona's presence in each city but capture other elements during the concert such as private meet & Greets with bad bunny, consumer engagement on the concourse level with various activations, and finally inside the venue during the concert where bad bunny consumes corona product during his last song "Callaita"

Avant Garde Media - Bad Bunny

Watch bad bunny x100pre tour after movie

backstage meet & greet with bad bunny

a few lucky people got to meet bad bunny backstage prior to every concert.  avant garde media was the only one allowed to capture these intimate moments.

consumer engagement with brand ambassadors

at every concert on the concourse level, there were numerous activations to entice guests to post branded drinks on social media.

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